The move comes weeks after the singer shared a very brief snippet of new music.
At this point Lorde fans are looking for any crumb of a clue that the singer is gearing up to release a new album. And they appear to have gotten that sliver of daylight over the weekend when Lorde wiped her social media accounts clean.
That’s right, if you one of the nearly 11 million people who follow Lorde and you dipped into her Instagram over the weekend you would have seen a “no posts yet” message in place of the series of teasers the “Green Light” vocalist had amassed over the past year. In their place was just the phrase that appears to be the prompt for the New Zealand star’s upcoming era: “THE THEMES ARE ALWAYS THE SAME— A RETURN TO INNOCENCE— THE MYSTERIES OF THE BLOOD— AN ITCH FOR THE TRANSCENDENTAL.”
One fan wrote, “Lorde deleting all her insta… oh LORDETEMBER is coming,” while another responded to the wipe with a tinge of frustrated anticipation: “Lorde I love you but how long are you gonna TEASE this project.”
Lorde, 27, has been slow-rolling the details on her follow-up to 2021’s Solar Power for almost a year now, and recently she posted exactly a few seconds of what sounded like new music. The two-second clip came along with a pic of Lorde in the studio, smiling as she rocked her head side-to-side as the instrumental beat with a techno-like vibe rocking in the background. The caption to the post read, “will be back in touch.”
In June, Lorde posted a number of cryptic pictures, writing “use the existing tools wherever possible” alongside a variety of images including a copyright symbol, three variations of the letter L, the number four in parentheses and a recycling logo. “If the tools do not exist you are spiritually obligated to create them,” she added along a another string of unexplained images, with more Ls, another 4, a run of stars, the number 27, what looked like a Tarot card, the infinity symbol, a shark, a rabbit and an Egyptian figure.
That post, along with a video in which she spit off a balcony and held a pill in her hand that read “spit” were among the Instagram posts that went missing when the feeds got wiped. To date Lorde has not provided any additional details on when her fourth album will be released.
She has popped up in a few other musician’s feeds lately though. Including in pics over the weekend with Marina (or Marina and the Diamonds) in which the pals are playing pool, as well as at Charli XCX’s 32nd birthday party in Los Angeles on August 3, where the pair danced on couches and sang along to their remix of Charli’s Brat single “Girl, so confusing.”
