K-pop superstars Blackpink celebrated a new milestone on Tuesday (April 27) when their colorful clip for “’마지막처럼 (As If It’s Your Last)” crossed the one billion mark.
The neon-lit video marks the fourth time a visual from the group has hit the miletone on YouTube, joining their previous clips for “Kill This Love,” “Boombayah,” and “Ddu-Du Ddu-Du.”
The feat gives Blackpink the distinction of being the only K-pop act with four videos reaching that peak, surpassing fellow South Korean superstars BTS, who have three so far.
Even as the group revels in their distinction, member Rosé has been feeling her oats with her lead solo single, “On the Ground,” which unpacks the kind of quarter-life crisis that might be familiar to overachieving millennials with surgical precision. “I worked my whole life just to get right, just to be like/ ‘Look at me, I’m never comin’ down,'” she sings on the track. “I worked my whole life, just to get high, just to realize … Everything I need is on the ground.”
Blackpink also entered rare air recently when their YT channel subscriber count passed 60.5 million, putting them within range of Justin Bieber, who has 62.8 million followers.
Check out the “’마지막처럼 (As If It’s Your Last)” video below.